Insa-dong

Scenic spot
★ 4.9 (96K+ reviews) • 1M+ booked
Immerse yourself in the vibrant cultural hub of Insa-dong, a historic neighborhood in Seoul that offers a unique blend of tradition and modernity. Known for its main street, Insadong-gil, this district is a treasure trove of art galleries, tea shops, and antique markets. Explore the rich history and artistic heritage of Korea as you wander through the alleys lined with traditional buildings and modern establishments. Insa-dong is a bustling neighborhood in Seoul that is a must-visit destination for first-timers in South Korea's capital. From traditional tea houses to eclectic shops, Insa-dong Street offers a unique blend of old and new, making it a top choice for travelers seeking an authentic Korean experience.
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Insa-dong, Jongno 1·2·3·4(ilisamsa)-ga-dong, Jongno-gu, Seoul, South Korea

The best of Insa-dong

Make it a getaway

Line Hotel Myeongdong

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★ 4.2 (435) • 50+ booked
From ₱ 2,171.8
SEOUL N HOTEL Dongdaemun

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★ 4.5 (438)
From ₱ 1,224.0
The Stay Hotel Myeongdong

The Stay Hotel Myeongdong

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★ 4.2 (340)
From ₱ 2,118.7
Hotel the Designers Dongdaemun

Hotel the Designers Dongdaemun

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★ 3.4 (331)
From ₱ 2,432.7
K-POP Hotel Seoul Tower

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★ 3.4 (421)
From ₱ 1,537.4
₱ 1,596.3
Step Inn Myeongdong 1

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★ 4.9 (823)
From ₱ 1,642.4
Boutique hotel k Dongdaemun

Boutique hotel k Dongdaemun

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★ 3.5 (317)
From ₱ 1,744.6
Sotetsu Hotels The Splaisir Seoul Myeongdong

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★ 4.6 (1,154)
From ₱ 3,075.9
LOTTE City Hotel Myeongdong

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★ 4.8 (2,242)
From ₱ 4,951.3
Calistar Hotel

Calistar Hotel

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★ 3.2 (202)
From ₱ 1,581.7
57 Myeongdong Hostel

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★ 4.5 (582)
From ₱ 2,007.2
₱ 5,575.2
Myeongdong New Stay Inn

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★ 2.9 (19)
From ₱ 1,965.2

Events with a lot of buzz

Nanta Show Ticket in Seoul

Nanta Show Ticket in Seoul

Bestseller
Free cancellation
Book now for tomorrow
★ 4.8 (11,598) • 200K+ booked
From ₱ 1,397
₱ 2,042
Wild Wild After Party Musical Seoul Ticket

Wild Wild After Party Musical Seoul Ticket

Bestseller
Free cancellation
Instant confirmation
★ 4.9 (1,200) • 20K+ booked
From ₱ 1,348
₱ 2,777
[THE MAN Alive : CHOICE] Musical Seoul Ticket

[THE MAN Alive : CHOICE] Musical Seoul Ticket

Bestseller
Free cancellation
Instant confirmation
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★ 4.7 (293) • 9K+ booked
From ₱ 3,145
SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul

SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul

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★ 4.6 (33) • 700+ booked
From ₱ 1,123
50 off
Sale
THE PAINTERS Live Art K-pop Dance Show in Seoul

THE PAINTERS Live Art K-pop Dance Show in Seoul

Bestseller
Free cancellation
Instant confirmation
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★ 4.8 (1,613) • 20K+ booked
From ₱ 1,634
₱ 2,042
Jump - Comic Martial Arts Performance Ticket in Seoul

Jump - Comic Martial Arts Performance Ticket in Seoul

Bestseller
Free cancellation
Instant confirmation
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★ 4.6 (1,039) • 10K+ booked
From ₱ 1,430
₱ 2,042
K-Kick Taekwondo Show Ticket

K-Kick Taekwondo Show Ticket

Free cancellation
Instant confirmation
★ 4.7 (60) • 1K+ booked
From ₱ 1,216
₱ 1,225
Jeongdong Theater Seoul 2025 Show Series Ticket

Jeongdong Theater Seoul 2025 Show Series Ticket

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★ 4.8 (198) • 1K+ booked
₱ 1,532
₱ 2,451
Korean Musical Bar in Seoul: ShowFilx

Korean Musical Bar in Seoul: ShowFilx

Free cancellation
Instant confirmation
★ 4.1 (9) • 50+ booked
From ₱ 449
₱ 817
Seoul Musical Drama: Finding Mr. Destiny Ticket

Seoul Musical Drama: Finding Mr. Destiny Ticket

Free cancellation
★ 4.7 (108) • 800+ booked
₱ 1,348
₱ 2,042
Romance Drama "Beautiful Life" Ticket in Seoul

Romance Drama "Beautiful Life" Ticket in Seoul

Free cancellation
★ 4.9 (14) • 100+ booked
₱ 1,021
₱ 2,042
Magic Drawing Show <Doodle POP> Ticket in Seoul
₱ 1,062
₱ 2,042

Trouble-free transport

Incheon international Airport(ICN) Transfers

Incheon international Airport(ICN) Transfers

Free cancellation
★ 5.0 (5)
₱ 3,223
South Korea Intercity Express Bus Tickets

South Korea Intercity Express Bus Tickets

Bestseller
Halal-friendly
Instant confirmation
★ 4.8 (1,368) • 60K+ booked
₱ 408
₱ 613
Seoul to Sokcho Intercity Express Bus Tickets
₱ 408
₱ 613
Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Bestseller
Free cancellation
Instant confirmation
★ 4.7 (858) • 7K+ booked
From ₱ 782
₱ 784
Seoul Car Rental with Driver to Everland/Nami Island/Alpaca World/Gangchon Rail Park/Vivaldi Park

Seoul Car Rental with Driver to Everland/Nami Island/Alpaca World/Gangchon Rail Park/Vivaldi Park

Free cancellation
Book now for tomorrow
★ 4.7 (431) • 3K+ booked
From ₱ 2,553
Incheon International Airport - Seoul Shared Van

Incheon International Airport - Seoul Shared Van

Free cancellation
★ 4.6 (86) • 1K+ booked
₱ 1,184
₱ 1,442
Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Customized itinerary
Free cancellation
Instant confirmation
★ 4.8 (780) • 4K+ booked
From ₱ 511
₱ 766
Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Free cancellation
Instant confirmation
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★ 4.8 (28) • 300+ booked
From ₱ 8,680
KORAIL PASS - KTX Train Ticket

KORAIL PASS - KTX Train Ticket

Bestseller
Halal-friendly
Instant confirmation
★ 4.8 (8,924) • 100K+ booked
From ₱ 4,942
Free 3GB eSIM for South Korea worth ₩9,300
Private Transfer to Vivaldi Park / Oak Valley / Elysian Ski Resort

Private Transfer to Vivaldi Park / Oak Valley / Elysian Ski Resort

Free cancellation
Instant confirmation
★ 4.8 (23) • 300+ booked
From ₱ 11,743
₱ 13,887
Seoul Multi-day Car Rental with Driver to Chuncheon/ Ganghwa-do/ Incheon

Seoul Multi-day Car Rental with Driver to Chuncheon/ Ganghwa-do/ Incheon

Free cancellation
Instant confirmation
★ 5.0 (16)
From ₱ 13,683

All that's good & tasty

Seoul Restaurant Table Reservation

Seoul Restaurant Table Reservation

★ 4.3 (6) • 100+ booked
From ₱ 306
NOBIZIB Korean Beef

NOBIZIB Korean Beef

Free cancellation
★ 5.0 (2)
From ₱ 1,185
Hansik Wangbijib in Myeongdong

Hansik Wangbijib in Myeongdong

Free cancellation
New Activity
From ₱ 1,185
Euljjiro Gukmul Tteokbokki Myeongdong branch in Seoul
From ₱ 184
Crab Hoe Fish (Jangchung-dong Main Branch)

Crab Hoe Fish (Jangchung-dong Main Branch)

Free cancellation
Book now for tomorrow
★ 4.8 (15) • 50+ booked
From ₱ 7,832
Wangbijip (Myeongdong 2nd store)

Wangbijip (Myeongdong 2nd store)

Free cancellation
★ 4.2 (6) • 100+ booked
From ₱ 735
Sunmine Haengbok Gejang (Dongdaemun Branch)

Sunmine Haengbok Gejang (Dongdaemun Branch)

Free cancellation
Book now for tomorrow
★ 4.5 (53) • 1K+ booked
From ₱ 1,225
Myeongdong Hanu Bang

Myeongdong Hanu Bang

Free cancellation
★ 3.9 (19) • 200+ booked
From ₱ 1,593
Bibimbab - Cheil Jemyunso Myeongdong Branch
₱ 568
₱ 584
Wangbijip (Myeongdong Main store)

Wangbijip (Myeongdong Main store)

Free cancellation
50+ booked
From ₱ 776
Yoogane Chicken Galbi (Myeongdong Station Branch)
From ₱ 490

More to explore

Hanbok Experience at Gyeongbokgung with Korean Hairstyling
Klook's choice

Hanbok Experience at Gyeongbokgung with Korean Hairstyling

English available
Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.9 (480) • 3K+ booked
From ₱ 613
Seoul Historic Walking Tour

Seoul Historic Walking Tour

Private tour
English available
Private group
Instant confirmation
★ 4.2 (51) • 1K+ booked
₱ 2,042
O HUI&WHOO SPA & Massage | Myeongdong, Seoul

O HUI&WHOO SPA & Massage | Myeongdong, Seoul

Bestseller
In-app reservation
Free cancellation
Instant confirmation
★ 4.5 (759) • 9K+ booked
From ₱ 4,024
₱ 4,044
LK SPA Seoul

LK SPA Seoul

Free cancellation
★ 3.7 (27) • 1K+ booked
From ₱ 2,941
10 off
Sale
Cheiljemyunso Modern Korean Cuisine

Cheiljemyunso Modern Korean Cuisine

Free cancellation
Instant confirmation
Book now for today
From ₱ 449
Hanbok Rental with Korean Hairstyling at Hanboknam Gyeongbokgung
Klook's choice

Hanbok Rental with Korean Hairstyling at Hanboknam Gyeongbokgung

Bestseller
English available
Halal-friendly
Free cancellation
Instant confirmation
Book now for today
★ 4.5 (9,793) • 100K+ booked
From ₱ 662
₱ 817
Seoul Hair Styling & Make-Up Experience by Rolling Jay

Seoul Hair Styling & Make-Up Experience by Rolling Jay

Free cancellation
Book now for tomorrow
★ 5.0 (5) • 50+ booked
From ₱ 3,145
K-Pop Idol Hair & Makeup & Personal Color Diagnosis | Gangnam Seoul

K-Pop Idol Hair & Makeup & Personal Color Diagnosis | Gangnam Seoul

Free cancellation
Instant confirmation
★ 3.0 (2)
From ₱ 3,931
₱ 4,493
Hanbok Rental and Photoshoot Experience by Hanbok That Day
Klook's choice

Hanbok Rental and Photoshoot Experience by Hanbok That Day

Bestseller
English available
Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.6 (2,013) • 30K+ booked
From ₱ 611
30 off
Sale
PN Studio: Korean Style Profile Picture and Photo Shoot Experience

PN Studio: Korean Style Profile Picture and Photo Shoot Experience

Free cancellation
Instant confirmation
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★ 4.5 (19) • 50+ booked
From ₱ 3,370
Hotel to Hotel Luggage Delivery Service

Hotel to Hotel Luggage Delivery Service

Free cancellation
★ 5.0 (2) • New Activity
₱ 1,021
₱ 1,225
eSIM for South Korea (QR Code delivery via email)

eSIM for South Korea (QR Code delivery via email)

Instant confirmation
★ 4.4 (476) • 6K+ booked
From ₱ 390
₱ 409

Why people love Insa-dong

4.9 /5
96K+ reviews
Read all reviews
Klook 用戶
4 days ago
It’s good to watch~ It’s good to watch~ You won’t regret it if you watch it. If you don’t watch it, you will regret it for the rest of your life. Highly recommend, all sisters must watch it~
Klook User
4 days ago
our group had a lot of fun and the staff that accommodated us were nice and very helpful. they made sure we can the best outfits and even gave us free upgrade for our hair
Alon ********
4 days ago
Totally underrated. This was a pretty fast, comfortable, and relatively cheap way to travel from Seoul to Busan.
ho ****
4 days ago
The location is convenient, next to Gyeongbokgung Palace, there are many choices of Korean clothes, including hairstyles and clothes👍🏻👍🏻, you can communicate in Mandarin and English, recommended
Klook用戶
4 days ago
The performance was very exciting. The actors had their own charm and interacted a lot with the audience, making the atmosphere very high. The overall feeling is very good!
Airysh ***************
4 days ago
hotel venue g is the best hotel and its amenities!! the location is on point! will surely be back again! there is 2 station super near the hotel about 5-8 mins walk.
莊 **
4 days ago
It’s very exciting, you must see it! The transportation is convenient, just next to Myeongdong, just one stop away by MRT~ There is Chinese service at the window, which makes communication easy.
承榮 *
4 days ago
Purchasing Hop-On Hop-Off tickets for the Seoul City Tour Bus "Downtown Palace Namsan" line through KLOOK is an ideal choice for exploring Seoul. This route covers many well-known scenic spots, including Gyeongbokgung Palace, Deoksugung Palace, Cheonggyecheon Stream, Namsan Tower, etc., allowing passengers to get on and off freely and plan their itinerary flexibly. The car is equipped with a multi-audio guide that provides detailed introductions to each attraction, adding cultural depth. The fare is reasonable and suitable for short-term travelers to quickly visit key areas in the city center. Booking through KLOOK is not only convenient and time-saving, but also allows you to enjoy special discounts. It is a value-for-money way to experience the history and modern charm of Seoul.
2+

Nearby places to go

1M+ visitors
1M+ visitors
1M+ visitors
1M+ visitors
1M+ visitors

FAQs about Insa-dong

When is the best time to visit Insadong?

How can I get to Insadong using public transportation?

Where can I find visitor information in Insadong?

What makes weekends special in Insadong?

Can you recommend any dining spots in Insadong?

What should I do if I have trouble booking a ride to my hotel in Insadong?

What amenities can I expect at Moxy Seoul Insadong?

What to know before visiting Insa-dong

Remarkable Landmarks and Must-Visit Sights

Insadong-gil

Insadong-gil is a traditional street that showcases the cultural history of Korea, offering a mix of historical and modern attractions. Explore the numerous art galleries, antique shops, and traditional stationery stores that line this iconic street. Don't miss Tongmungwan, the oldest bookstore in Seoul, and Ssamziegil, a shopping mall specializing in handcrafted goods.

Unhyeongung mansion

Visit the historic Unhyeongung mansion, a significant cultural landmark in Insa-dong. Built for retired government officials during the Joseon period, this mansion offers a glimpse into Korea's past. Explore the traditional architecture and learn about the rich heritage of the region.

Jogyesa Temple

Experience the serenity of Jogyesa Temple, one of the most significant Korean Buddhist temples in the area. Marvel at the beautiful architecture and immerse yourself in the spiritual ambiance of this sacred site.

Cultural and Historical Significance

Insa-dong is steeped in history, with roots dating back 500 years. Originally a residential area for government officials, it later became a hub for art and culture. Explore the historic buildings, temples, and churches that reflect the diverse cultural heritage of Korea.

Local Cuisine

Indulge in the flavors of traditional Korean cuisine in Insa-dong. Sample popular dishes like gimbap, odeng, and bungeoppang from the street food vendors. Don't miss the opportunity to try authentic Korean snacks and delicacies while exploring the vibrant streets of this neighborhood.

Culture and History

Explore the cultural and historical significance of Insa-dong, with its proximity to UNESCO World Heritage Sites like Jongmyo Shrine and Changdeokgung Palace.