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Top things to do in Seoul

Lotte World Ticket in Seoul
Theme parks • Seoul

Lotte World Ticket in Seoul

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★ 4.6 (33,063) • 1M+ booked
NZ$ 41.35
NZ$ 78.99
N Seoul Tower Observatory Ticket
Klook's choice
Observation decks • Seoul

N Seoul Tower Observatory Ticket

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★ 4.6 (34,228) • 800K+ booked
NZ$ 24.19
NZ$ 34.19
Nanta Show Ticket in Seoul
Events & shows • Seoul

Nanta Show Ticket in Seoul

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Free cancellation
★ 4.8 (13,654) • 200K+ booked
NZ$ 36.55
NZ$ 58.95
SEA LIFE COEX Seoul Aquarium Ticket
Summer deal
Zoos & aquariums • Seoul

SEA LIFE COEX Seoul Aquarium Ticket

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★ 4.7 (3,251) • 100K+ booked
NZ$ 31.79
NZ$ 31.85
36 off
Seoul Sky Lotte World Tower Ticket
Observation decks • Seoul

Seoul Sky Lotte World Tower Ticket

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★ 4.8 (7,492) • 200K+ booked
NZ$ 33.10
NZ$ 36.55
DMZ Tour; NK Defector Meet up & Suspension Bridge  (optional)
Klook's choice
Tours • From Seoul

DMZ Tour; NK Defector Meet up & Suspension Bridge (optional)

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Hotel pick-up
Private tour
English guided
Free cancellation
Instant confirmation
★ 4.9 (42,916) • 200K+ booked
NZ$ 92.25
Show Musical Wild Wild Ticket in Seoul
Events & shows • Seoul

Show Musical Wild Wild Ticket in Seoul

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★ 4.9 (2,204) • 70K+ booked
NZ$ 38.90
NZ$ 80.19
Colorize Personal Color Analysis Makeup in Myeongdong Seoul
Klook's choice
Cultural experiences • Seoul

Colorize Personal Color Analysis Makeup in Myeongdong Seoul

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Free cancellation
★ 4.9 (2,513) • 10K+ booked
NZ$ 169.85
20 off
Sale
Lotte World Aquarium Tickets
Zoos & aquariums • Seoul

Lotte World Aquarium Tickets

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★ 4.7 (1,246) • 60K+ booked
NZ$ 30.65
NZ$ 38.90
34 off
Nami Island All-in-One: Alpaca, Rail Bike,Garden Morning Calm & more
Klook's choice
Tours • From Seoul

Nami Island All-in-One: Alpaca, Rail Bike,Garden Morning Calm & more

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English guided
Free cancellation
Instant confirmation
★ 4.8 (33,878) • 500K+ booked
NZ$ 66.75
30 off
Sale
Discover Seoul Pass
Attraction passes • Seoul

Discover Seoul Pass

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★ 4.7 (10,218) • 100K+ booked
NZ$ 57.65
NZ$ 57.79
Seoul Zoolung Zoolung Indoor Animal Theme Park Ticket
Zoos & aquariums • Seoul

Seoul Zoolung Zoolung Indoor Animal Theme Park Ticket

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Free cancellation
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★ 4.5 (6) • 40K+ booked
NZ$ 31.39
NZ$ 34.19

Top attractions in Seoul

Amusement park
4.9/5(82K+ reviews)

Lotte World

Welcome to Lotte World, South Korea's ultimate destination for family fun and thrilling adventure! Explore the indoor Lotte World Adventure theme park, outdoor Magic Island, ice skating rink, Lotte World Mall, and Korean folk museum. Enjoy thrilling rides like the bungee drop, Gyro swing, Atlantis, and more. Don't miss the spectacular Cirque du Soleil night parade!
Geographical district
4.9/5(143K+ reviews)

Myeong-dong

Discover Seoul's ultimate shopping and dining hub, Myeongdong! This vibrant district is filled with street food, top shopping spots, and lively entertainment. From trendy clothes to designer brands, Myeongdong's streets offer a mix of high-end and affordable shops. Indulge in local favorites like pork cutlet and noodle soup, and explore a variety of dining options. With essential services like hair salons and banks, Myeongdong is your go-to destination for all things fun and fabulous in Seoul!
Scenic spot
4.9/5(108K+ reviews)

Gyeongbokgung Palace

Discover the grandeur of Gyeongbokgung Palace, a majestic symbol of Korea's rich history and culture. Nestled in the heart of Seoul, this former royal palace of the Joseon dynasty offers a captivating journey through time with its stunning architecture, historical significance, and vibrant cultural experiences.
School
4.9/5(73K+ reviews)

Hongdae

Located in Seoul near Hongik University, Hongdae district is a hub of youthful energy, perfect for a fun day or evening out. Whether you’re a local or a visitor, Hongdae is a must-see. During the day, explore trendy shops and animal cafes, and enjoy a bustling shopping scene, while at night, get ready for an unforgettable nightlife experience, with top-notch bars and nightclubs. From cool cafés to hip boutiques and mouthwatering eateries, Hongdae has it all!
Geographical district
4.9/5(77K+ reviews)

Gangnam-gu

Explore the vibrant district of Gangnam-gu in Central Seoul, South Korea, made famous worldwide by PSY's "Gangnam Style." By day, enjoy top attractions like COEX Mall and Bongeunsa Temple, then dive into the lively nightlife around Gangnam Station. This modern hub south of the river boasts skyscrapers, luxury shops, and trendy eateries in Gangnam-gu, Seocho-gu, and Songpa-gu. Explore this chic area via Seoul's subway to Gangnam Station and experience the stylish side of Seoul!
Museum
4.9/5(85K+ reviews)

Bukchon Hanok Village

Explore Bukchon Hanok Village, a must-visit in Seoul known for its 900 traditional houses dating back to the Joseon Dynasty. Wander through streets filled with hanoks turned cafes, restaurants, and cultural centers. Enjoy Korean culture while showing respect for the neighborhood's residents who call this enchanting historical area home. Don't miss the chance to experience the old-world charm and vibrant culture of Bukchon Hanok Village.
Scenic spot
4.9/5(141K+ reviews)

N Seoul Tower

Located in Namsan Park, N Seoul Tower stands tall as a symbol of Seoul, providing the most stunning panoramic views of the city. Initially a general radio wave tower, this iconic tower is a must-visit landmark in South Korea, offering not only observation decks but also a mix of restaurants serving up delicious meals with a side of incredible views – day or night.
4.9/5(130K+ reviews)

Namsan Cable Car

Located in Seoul, the Namsan Cable Car gives you an unforgettable journey with unparalleled panoramic views of the vibrant cityscape! For over 40 years, the Namsan Cable Car has been a beloved mode of transport for tourists and locals alike, serving as a gateway to one of Seoul's most emblematic tourist attractions, the N Seoul Tower. This must-do experience takes you on a short yet exhilarating three-minute ride from the base of Namsan Mountain up to the iconic N Seoul Tower. With spacious glass cabins capable of accommodating up to 48 passengers, you can feel the 360-degree spectacle of Seoul's urban sprawl. Whether you choose to go up during the late afternoon or revel in the stunning vistas during sunset, every moment promises to be a visual delight. A ride on the Namsan Cable Car isn't just a means of transportation; it's a captivating experience that allows visitors to appreciate Seoul's enchanting cityscape from a fresh angle.
Library
5.0/5(63K+ reviews)

Starfield Library

Starfield Library, located in the vibrant COEX Central Plaza, is the ultimate reading getaway for book lovers. This two-story beauty is known for its towering 13-meter bookshelves, cozy lighting, and plenty of tables with handy electric plugs. With over 50,000 books spanning various genres from humanities to hobbies and 600 magazine options, it's a haven for bookworms looking to unwind and escape into a good read. Make sure to swing by for exciting author meet-ups, book chats, poetry readings, and more. It's a must-visit spot for bookworms and those in need of a peaceful break!
Supermarket
5.0/5(63K+ reviews)

Starfield COEX Mall

Located in Seoul's energetic Gangnam district, Starfield COEX Mall is a must-visit shopping, dining, and entertainment hub. It's the largest underground shopping mall in Asia, with over 300 shops, including a Hyundai department store, and dining spots across four levels. Catch a movie in its megabox cinema, check out the marine life of over 40,000 animals in the COEX Aquarium, or relax at the iconic towering Starfield Library. Easily accessible via subway, it's the perfect spot for fashion, food, and fun attractions!
Geographical district
4.9/5(79K+ reviews)

Seongsu-dong

Seongsu-dong in Seoul has undergone a trendy transformation, evolving from an industrial enclave to a hipster hang-out. This vibrant neighborhood is now a hub of street-art, pop-up shops, and unique warehouse spaces, attracting both locals and tourists alike. With a blend of counterculture and cool spots, Seongsu-dong offers a mix of green spaces, village vibes, and a plethora of activities to enjoy. It has become the 'it' spot to hang out, known as the 'Brooklyn of Seoul' due to its trendy vibe. With warehouses converted into art spaces, cafes, and boutique shops, this district is a creative hotspot that attracts young artists and locals alike. Once an industrial estate, this area has transformed into a vibrant hub filled with galleries, cafes, and street art, making it a must-visit spot for millennials and art enthusiasts alike.
Market
4.9/5(104K+ reviews)

Dongdaemun Market

Dongdaemun Market is the largest shopping district in Seoul, South Korea. It is packed with over 30 shopping malls and 20,000 different shops. You can find almost anything here, like clothes, shoes, accessories, leather goods, and sporting items. People love it because you can get everything you need in one place for great retail prices, and it's open all day and night. One of the most exciting parts of your visit will be exploring the famous Migliore, Designer’s Club, and Lotte Fitin Mall for the latest Korean fashion trends. Plus, you shouldn't miss the DDP fashion mall, where you can see cool buildings and sometimes catch fashion shows or cultural events. When the sun goes down, the nearby night market becomes even more lively with food stalls and busy shopping centers. So why wait? Plan your visit to Dongdaemun Market to experience Seoul's shopping scene. You won’t want to miss out on this amazing adventure!
AREX Incheon Airport Express Voucher
Klook's choice
Airport trains & buses • From Seoul

AREX Incheon Airport Express Voucher

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★ 4.8 (81,544) • 2M+ booked
NZ$ 13.55
NZ$ 15.35
Seoul - Everland Shuttle Bus
Buses • From Seoul

Seoul - Everland Shuttle Bus

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Free cancellation
Instant confirmation
★ 4.7 (8,122) • 200K+ booked
NZ$ 16.25
NZ$ 17.69
Incheon Airport to Seoul Bus Ticket by Incheon Airport Limousine
Airport trains & buses • From Incheon

Incheon Airport to Seoul Bus Ticket by Incheon Airport Limousine

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Free cancellation
Instant confirmation
★ 4.7 (2,987) • 100K+ booked
NZ$ 19.59
NZ$ 19.85
Free 1 eSIM per booking (app only)
WOWPASS: Prepaid Card for Cashless Payment in Korea
Rail passes • From Seoul

WOWPASS: Prepaid Card for Cashless Payment in Korea

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★ 4.6 (4,580) • 100K+ booked
NZ$ 7.09
T-Money Card
Rail passes • From Seoul

T-Money Card

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Free cancellation
Instant confirmation
★ 4.6 (7,447) • 100K+ booked
NZ$ 5.89
Incheon Airport to Seoul Bus Ticket by Korea Airport Limousine (KAL)
Airport trains & buses • Incheon

Incheon Airport to Seoul Bus Ticket by Korea Airport Limousine (KAL)

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Instant confirmation
★ 4.5 (6,642) • 100K+ booked
NZ$ 20.05
NZ$ 21.25
Seoul to Busan - Korail KTX Train Ticket
Rail passes • From Seoul

Seoul to Busan - Korail KTX Train Ticket

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★ 4.8 (1,986) • 100K+ booked
NZ$ 70.50
KORAIL PASS - KTX Train Ticket
Rail passes • From Seoul

KORAIL PASS - KTX Train Ticket

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★ 4.8 (9,555) • 200K+ booked
NZ$ 154.45
Seoul|Gimpo International Airport Private Airport Transfer
Private airport transfers • Seoul

Seoul|Gimpo International Airport Private Airport Transfer

Bestseller
Instant confirmation
★ 4.7 (3,166) • 20K+ booked
NZ$ 78.99
Up to 20 off
Yeoju Premium Outlets Shuttle Bus from Seoul
Buses • From Seoul

Yeoju Premium Outlets Shuttle Bus from Seoul

Free cancellation
Instant confirmation
★ 4.9 (150) • 5K+ booked
NZ$ 20.05
Private International Taxi Transfers Between Incheon Airport (ICN) and Seoul City
Private airport transfers • From Seoul

Private International Taxi Transfers Between Incheon Airport (ICN) and Seoul City

Free cancellation
★ 4.8 (209) • 2K+ booked
NZ$ 103.19
 10-Hour Private Car Charter from Seoul: Nami Island, Alpaca World & Sokcho
Summer deal
Car charters • From Seoul

10-Hour Private Car Charter from Seoul: Nami Island, Alpaca World & Sokcho

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Free cancellation
Instant confirmation
★ 4.7 (1,201) • 10K+ booked
NZ$ 216.39
20 off
Sale
Line Hotel Myeongdong
Hotels • Seoul

Line Hotel Myeongdong

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★ 4.3 (691)
From NZ$ 108.45
Uljiro Co-Op Residence
Hotels • Seoul

Uljiro Co-Op Residence

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★ 4.8 (2,967) • 100+ booked
From NZ$ 99.00
Hop Inn Seoul Myeongdong
Hotels • Seoul

Hop Inn Seoul Myeongdong

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★ 4.5 (12) • 100+ booked
From NZ$ 124.41
NZ$ 146.12
L7 MYEONGDONG by LOTTE HOTELS
Hotels • Seoul

L7 MYEONGDONG by LOTTE HOTELS

Instant confirmation
★ 4.8 (1,465) • 50+ booked
From NZ$ 270.49
Mayone Hotel
Hotels • Seoul

Mayone Hotel

Instant confirmation
★ 4.6 (427) • 100+ booked
From NZ$ 124.81
NZ$ 129.33
L7 HONGDAE by LOTTE HOTELS
Hotels • Seoul

L7 HONGDAE by LOTTE HOTELS

Instant confirmation
★ 4.7 (1,468) • 100+ booked
From NZ$ 268.21
LOTTE CITY HOTEL GIMPO AIRPORT
Hotels • Seoul

LOTTE CITY HOTEL GIMPO AIRPORT

Instant confirmation
★ 4.9 (2,143) • 50+ booked
From NZ$ 209.91
Migliore Hotel Seoul Myeongdong
Hotels • Seoul

Migliore Hotel Seoul Myeongdong

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★ 4.1 (1,290) • 50+ booked
From NZ$ 182.88
HOTEL THE BOTANIK SEWOON MYEONGDONG
Hotels • Seoul

HOTEL THE BOTANIK SEWOON MYEONGDONG

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★ 4.5 (1,802)
From NZ$ 241.66
Stanford Hotel Myeongdong
Hotels • Seoul

Stanford Hotel Myeongdong

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★ 4.8 (1,397) • 50+ booked
From NZ$ 236.06
Toyoko Inn Seoul Dongdaemun No.2
Hotels • Seoul

Toyoko Inn Seoul Dongdaemun No.2

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★ 4.7 (1,350) • 100+ booked
From NZ$ 124.22
NZ$ 130.27
Roynet Hotel Seoul Mapo
Hotels • Seoul

Roynet Hotel Seoul Mapo

Instant confirmation
★ 4.8 (1,201)
From NZ$ 154.82

Reviews of Seoul activities

Utilisateur Klook
2026-05-25 04:45:19
Fantastic 5.0
The San Museum is well worth the trip, it's wonderful! Our driver was careful, the vehicle was very clean, and the explanations were clear. We had an excellent day!
Klook User
2026-07-07 13:26:54
Fantastic 5.0
Ethan was a wonderful guide and so well informed, not only on shamanism but also the history and culture of Korea. He emphasised having an open mind so you knew that the tour was a safe space! We were able to make a wish at the top of the mountain which was a lovely calming experience. Even if you are not a spiritual person, this tour will show you a new side to Seoul, you will be able to emerce yourself in nature, see beautiful views, learn about the history and stories of Korea.
Adeline **
2026-03-30 00:15:56
Fantastic 5.0
We had an overall wonderful experience on our trip to Pocheon. The logistics were seamless—we were picked up exactly on time, and the vehicle provided was very clean and comfortable, which made the drive enjoyable. ​A huge shoutout to our guide, Jenny. She was incredibly accommodating and shared insightful details about every location we visited. It was also impressive to see her switch effortlessly between Chinese, and English; her language skills made communication easy for everyone and ensured no one missed out on the history of the sites. ​It was a fun, well-organized day, and I would highly recommend this tour (and Jenny!) to anyone looking to explore the beauty of Pocheon.
Apinya ****************
2026-04-08 14:16:31
Fantastic 5.0
This program is very worthwhile. Mr. Jo Dong-myeong, the driver, was excellent, punctual, polite, and provided great recommendations. The lunch was delicious and offered a local atmosphere.
Sam *
2026-06-15 21:29:13
Fantastic 5.0
I’m truly grateful to Jak for going ahead with the tour even though I was the only participant. He was incredibly knowledgeable, friendly, and professional throughout the hike. He adjusted the pace to suit my comfort level, making the entire experience both enjoyable and manageable. He also takes really nice photos of you so you can just focus on the hike. I’ve been on several hiking tours before, and this is by far one of my favourites. You’ll be in great hands with Jak, and the breathtaking views at the top are absolutely worth the climb!
Klook 用戶
2026-04-25 09:08:16
Fantastic 5.0
Jiyoung is a great tour guide. I unfortunatley injured my finger during the hike, and she was attentive in helping me tend to the wound. The trek was more challenging than I had anticipated, but the breathtaking views made it all worth it.
diane ****
2026-04-08 08:44:42
Fantastic 5.0
trip was smooth as driver/guide was prompt and drove us safely to and from Everland. everland itself is beautiful with lots of rides and experiences to offer. one small comment though is i hope that the ride back to myeongdong is after the fireworks as its a missed opportunity not to offer that.
Klook 用戶
2026-06-20 04:52:24
Fantastic 5.0
The itinerary only included two places, but since they were in the Seoul suburbs, this schedule was just right; we didn't get back too late. We got to ride the luge five times, and the food at the park's restaurants was delicious. Our tour guide was punctual and very friendly; besides introducing the surrounding area, they chatted with us like friends. On the way back, they asked where we wanted to go and drove us directly there. It was truly a wonderful trip and highly recommended!
Klook User
2026-06-12 08:11:08
Fantastic 5.0
Jak is great and enthusiastic. Glad to talk about second hand bookshops.

Quick facts about Seoul

Local weather

  • DEC - FEB
    -9°

  • MAR - MAY
    22°-2°

  • JUN - AUG
    28°16°

  • SEP - NOV
    24°-1°

General info
  • Time zone

    No time difference

  • Currency

    1NZD = 848.18KRW

  • Official languages

  • Best time to visit

    Boryeong Mud Festival

  • Recommended trip duration

  • Flight time

    When departing from Auckland

FAQs about Seoul

What is Seoul Best Known For?

When is the Best Time to Visit Seoul?

Where is the Best Location for Tourists to Stay in Seoul?