Fortnum & Mason London

★ 4.9 (40K+ reviews) • 174K+ booked

Welcome to Fortnum & Mason London, a beacon of luxury and tradition nestled in the heart of Piccadilly. Established in 1707, this iconic department store is a quintessential British institution, renowned for its exquisite selection of fine foods, luxury goods, and deep-rooted connection to British heritage. Whether you're a history enthusiast, a culinary explorer, or a lover of all things opulent, Fortnum & Mason offers an unforgettable experience that captures the essence of British elegance. Discover the timeless charm and rich history of this iconic destination, where travelers are invited to indulge in a world of opulence and tradition. Don't miss the opportunity to step into the world of elegance and creativity at the 3'6 bar, located on the third floor, where you can craft your own cocktail experience. Fortnum & Mason London is truly a must-visit destination for both locals and travelers seeking a unique blend of luxury, history, and innovation.

181 Piccadilly, London W1A 1ER, United Kingdom

Overview

Things to do

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4.9 /5

40K+ reviews

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Caroline *****

30 Jun

A must do when in London. The sights are all most far apart. This helps to see sights in one go, based on which routes joined. We did the Yellow route as this has a lot of buses. Green route has fewer buses so be mindful when trying to catch this. There is no timing for the buses but the Toot app has indicators of live locations of buses. In summer, it’s hot so take the covered part.

YEUNG *********

29 Jun

A tour guide will bring you inside and you will have audio guide inside the parliament. It is a very unique experience as you get to see the historical parliament. I will recommend to study about UK political situation before going in. Unfortunately you can only take pictures at 2 places but definitely worth the expense.

YEUNG *********

29 Jun

You only need to show the QR code upon arrival, very convenient. I would recommend to book the ticket as soon as possible as it is a popular tourist attraction. I would also recommend to queue at least half an hour before the time you booked as it is very crowded.

King *********

28 Jun

Tour guide Aaron is very knowledgeable and enthusiastic.

Tseng *******

28 Jun

Teacher Diana’s explanation was very good, and she took us to understand the historical background of cultural relics from different countries and dynasties in China and abroad from many different angles.

Klook 用戶

27 Jun

The director is very professional and solved our problems seriously. The scenery of Cambridge is very beautiful, and the itinerary is very relaxing. The car will not be pulled very far.

Vastupal ****

24 Jun

World best experience amazing view of London from London eye good supporting staff and very helpful 🥰

Vastupal ****

24 Jun

Best Bus experience and cover all London tourist attractions and Drivers are very cooperative and supportive

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Remarkable Landmarks and Must-Visit Sights

The Main Store at Piccadilly

Step into a world of luxury and elegance at Fortnum & Mason's flagship store on 181 Piccadilly. This iconic destination is a treasure trove of exotic teas, gourmet hampers, and luxury goods, all housed within stunning Neo-Georgian architecture. Don't miss the enchanting mechanical clock on the façade, a timeless charm that welcomes you to explore the wonders inside.

The Diamond Jubilee Tea Salon

Indulge in a quintessentially British experience at The Diamond Jubilee Tea Salon, a regal retreat opened by Queen Elizabeth II in 2012. Nestled on the fourth floor, this exquisite tea salon invites you to savor the finest selection of Fortnum's teas, accompanied by scones, finger sandwiches, and pastries, all served in an elegant setting that epitomizes British tradition.

The Food Hall

Embark on a culinary adventure at Fortnum & Mason's legendary Food Hall, a paradise for food enthusiasts. Discover a world of gourmet delights, from fine teas and coffees to decadent chocolates and artisanal treats. This must-visit haven is a feast for the senses, offering a taste of luxury that is sure to delight every palate.

Cultural and Historical Significance

Fortnum & Mason is a treasure trove of history, deeply connected with the British royal family since the 18th century. This iconic store has been a trusted supplier to the royal court and has played a role in significant historical events, such as the Napoleonic and Crimean Wars. The 3'6 bar within Fortnum & Mason is a nod to this rich past, named after the cost of a Fortnum cocktail party in shillings and pence, blending tradition with modern flair.

Local Cuisine

Step into a world of culinary delight at Fortnum & Mason, where the legendary Scotch egg was born in 1738. This gourmet haven continues to captivate food lovers with its luxurious ready-to-eat meals, exotic teas, and renowned food hampers. While the 3'6 bar focuses on cocktails, the store's exquisite teas, marmalades, and shortbreads offer a delightful taste of British culinary tradition, perfect for pairing with your bespoke cocktail experience.

Cultural Heritage

Since 1707, Fortnum & Mason has stood as a beacon of British luxury and refinement. Its storied past is woven into the cultural fabric of London, making it a landmark of significant heritage. Visitors can immerse themselves in the elegance and history that this iconic store represents, experiencing a slice of London's rich cultural tapestry.

Gourmet Delights

Fortnum & Mason is synonymous with exceptional quality, offering a tantalizing array of gourmet products. From fine teas and coffees to artisanal chocolates and preserves, each item is crafted with meticulous attention to detail. This dedication to excellence ensures that every visit is a feast for the senses, inviting you to indulge in the finest flavors London has to offer.

Fortnum & Mason London