Destination Over Dollar: Despite 4 in 5 Travelers in Asia Feeling Anxious Over Economic Uncertainties, Over 80% Still Plan to Travel in 2023

Klook
Klook
Last updated 13 Dec 2022
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Travelsilience
  • Rising costs of travel, catching Covid-19 while on holiday among the top concerns of travelers in Asia.
  • Over 80% of travelers in Asia are intending to travel in 2023 plan to spend the same if not more on travel as compared to 2022, despite the looming global recession.
Singapore, 13 December 2022 - If the economic uncertainties are making you worried or anxious about your holiday plans for 2023, you’re not alone. Almost 4 in 5 travelers in Asia are anxious about traveling next year (2023), according to a new study  by Klook.
However, concerns around inflation and rising costs are not stopping travelers from packing their bags. An overwhelming majority (81%) are eager to travel internationally in the new year, with one third planning to take at least 2 to 4 trips.

Which concerns travelers more: catching Covid-19 or rising costs of travel? 

A whopping 63% of travelers in Asia are worried about the increasing price tags associated with travel. However, the desire to travel appears to be even stronger, with more than 80% planning to spend the same or more on travel. Among the respondents, Malaysia, Singapore and Japan travelers ranked the highest for cost as a concern. Beyond the rising cost of travel, concerns around Covid-19 still remain, with 39% worried about catching the virus while on holiday. 

Vacation all the way, no matter the obstacles 

Despite feeling anxious about travel in the face of a looming global recession, travelers in Asia are not giving up on their travel plans just yet. 35% will opt for a nearer destination or travel during off-peak seasons, while 34% are willing to cut back on other expenses in order to save more for travel.
To allay concerns, half of travelers aim to plan their itinerary ahead of time to maximize the experiences during their trips. For those who are more conscious of health and safety, 43% will ensure that they purchase travel insurance, and 35% will look to explore less crowded places within their destinations to minimize risk and exposure. 

Is 2023 the Year of ‘Travesillience’? 

Marcus Yong, Vice President, Global Marketing at Klook, predicts that in 2023, travelers will remain resilient against all odds. He says, “After two years of being grounded, travel is now an experience that people treasure more than ever before, and this is clear from our survey data. Although travel behavior and attitudes have evolved in the past few years, we still see that travelers are ready to adapt and determined to travel no matter what it takes in search of the joys and rewards of travel.”
“2023 is the Year of Travelsilience (travel and resilience), where travelers pursue travel to create new memorable experiences, despite all struggles and any headwinds.
With Klook, travelers have the world at their fingertips. From popular attractions to cozy lesser-known activities, there is a wide range of experiences for travelers to dive into and discover joy during their trips. In 2022, Klook delivered over 108 million hours of joy through experiences booked via its app and website
Across Asia, a common thread of discovery and family-centric activities take center stage. Usual suspects such as Museums, Theme Parks and Zoos & Animal Parks lead the way for the top experiences in Asia. Additionally, there has also been strong demand for car rentals and outdoor experiences such as Walking Tours and Trekking - ​​suggesting that travelers are going beyond metropolitan areas and exploring areas beyond the city. 

Key Survey Highlights - Across Asia

  • About 4 in 5 travelers in Asia are anxious about traveling internationally in 2023 given economic uncertainties.
  • A large majority (81%) are eager to travel internationally again in 2023 (vs 19% who are not eager at all).
  • 79% of eager travelers in Asia plan to go on at least one international holiday in 2023, and almost 4 in 10 travelers plan for 2 to 4 holidays for 2023. 
  • Most popular travel length for a break is 3-5 days (45%), 6-9 days (34%), 10 or more days (25%).
  • 41% plan to spend more on travel, 40% of travel budgets remain the same, and only 19% are planning to spend less on travel.
  • Top travel concerns from travelers in Asia are the cost of travel (63%), catching Covid-19 or falling ill while traveling (39%), language barriers (35%), and having the right travel documentation (33%).
Press assets may be downloaded here.
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