Singapore, March 17, 2023 — Klook, Asia’s leading travel and experiences platform, has been recognized as 2022’s top booking experience platform brand in Asia by Influential Brands, an avid advocate of brand excellence in Asia. The recognition not only cements Klook's commitment to providing exceptional customer experiences but also highlights its dedication to maintaining the highest standards in the face of the resurgence of travel in Asia.
“We're thrilled to be able to receive this award, which is a testament to our unwavering commitment to providing travelers with unforgettable experiences,” said Marcus Yong, Vice President, Global Marketing of Klook. “Travel is certainly back and we're excited to see millennials and Gen Zs driving this tremendous demand as they seek out new adventures and create meaningful memories. Our users are at the core of everything we do, and we are immensely grateful for their continued trust and loyalty in Klook as their go-to travel and experiences platform. We are excited to be in a leading position to shape the future of travel and to bring a World of Joy to everyone whether at home or abroad."
Outbound travel bookings have more than tripled in Q4 2022 compared to the previous quarter, indicating strong recovery and even growth in Asia’s travel sector. A survey conducted by Klook showed that over 80% of travelers in Asia are eager to travel in 2023 despite economic uncertainties, driving this growth. Experiences are also increasingly sought out, with 58% of travelers being open to booking new adventures to discover and create more meaningful moments whenever they travel.
Jorge Rodriguez, Managing Director of Influential Brands, said, “Klook was formed with the aim to bring joyful and memorable experiences to their users and over the years, they have become the industry standard for travel and leisure experiences in APAC – giving users over 530,000 products and services in more than 1700 destinations. Their outstanding performance in both online and social media shows their commitment to deliver an exceptional digital experience to their customers and their passion to embrace the spirit of adventure are worth recognizing.”
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