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2 adults, 1 room
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Best Western George Hotel 
Station Street NorfolkSee map₹ 9,675.26per night
This is the cheapest price in 30 days, based on the rates on 13 Sep
Top reasons for booking
A stay at Best Western George Hotel places you in the heart of Swaffham, steps from Church of St Peter and St Paul and 3 minutes by foot from Market Square. This hotel is 0.2 mi (0.3 km) from Swaffham Museum and 0.7 mi (1.1 km) from The Green Britain Centre.
Popular facilities
Restaurant
Free WiFi
24-hour front desk
Luggage storage
Exploring the area
6
Standard Room, 1 Twin Bed, Non Smoking
1 single bed
7.0 m²
7
Standard Room, 1 Double Bed, Non Smoking
1 double bed or bigger
16.0 m²
8
Standard Room, 2 Twin Beds, Non Smoking
2 beds
16.0 m²
7
Room, 1 Double Bed, Non Smoking (Cozy)
1 double bed or bigger
16.0 m²
11
Family Room, Multiple Beds, Non Smoking
Multiple beds
20.0 m²
10
Superior Room, 1 King Bed, Non Smoking (Walk-in Shower)
1 double bed or bigger
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Reviews
Read all reviews
3.9/5.0
Good
260 reviewsLocation
5.0
Services offered
4.3
Cleanliness
3.5
Atmosphere & facilities
3.7
All
4.5+
3.0+
Reviewed: 10 Jun 2026
4.0/5.0
GreatSolo stay
Great staff, great food, and comfortable bed in a convenient location, only thing I would say is breakfast was a bit lacking, only a small tray of pastries and they were gone within seconds then it's a 20-30 min wait for more, also cooked breakfast seemed to take ages to come out.
Reviewed: 7 Jun 2026
5.0/5.0
FantasticSolo stay
Excellent staff needs a serious overhaul very dated
Reviewed: 29 May 2026
5.0/5.0
FantasticStayed with family · For friends and family
Great room and stay
All good
Reviewed: 12 May 2026
1.0/5.0
Below averageStayed with partner
Mouldy bathroom with no proper shower (a hose on the taps). Boiling hot even in April due to hot water pipes running through the room. Breakfast waitress super rude. Hotel manager not available at the time and has since ignored all emails. Have complained to Best Western and Hotels.com
Reviewed: 11 May 2026
3.0/5.0
GoodStayed with family · For friends and family
Breakfast was fantastic. Should be a better buffet option, but the hot food was fantastic. Staff were incredible. Rooms are from the 1970s.
Reviewed: 4 May 2026
3.0/5.0
GoodStayed with partner
The hotel is nice location, however the room and most areas are looking quite quite tired, very squeaky floor in the room (100). I was worried moving around too much that it would disturb other guests.
Reviewed: 4 May 2026
4.0/5.0
GreatSolo stay
Didn’t have breakfast, dinner was great, nice menu.
Car park was roomy and fine.
Reviewed: 2 May 2026
4.0/5.0
GreatStayed with friends · For friends and family
Staff lovely. Ample parking. Breakfast delicious. Room was ok, could do with an uplift. Good overall.
Reviewed: 19 Apr 2026
5.0/5.0
FantasticStayed with partner
Best room we have ever stayed in at a Best Western Hotel - bathroom with bath and walk in shower. Good size room pleasantly decorated - comfortable bed. Had evening meal in restaurant and breakfast - food well cooked, Free parking and location of hotel perfect.
Reviewed: 13 Apr 2026
3.0/5.0
GoodStayed with partner
Food in the restaurant was really good. Staff were really good and friendly.
Beds are hard. And bedrooms outdated.
Shower was very poor flowing
Overview
Wedding servicesBanquet facilitiesLaundry service