Facilities & services
Non-smoking throughoutElevatorAccessibilityHousekeepingWedding servicesValet parking (additional charge)GardenBanquet facilitiesWheelchair accessibleWheelchair accessible parkingBreakfast service (additional charge)Where to?
Check-in/out dates
Select your dates
Guests and rooms
2 adults, 1 room
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The Trade, Autograph Collection 
420 West Juneau AvenueSee map₫ 5,742,186per night
This is the cheapest price in 30 days, based on the rates on 8 Nov
Top reasons for booking
With a stay at The Trade, Autograph Collection in Milwaukee (Westown), you'll be steps from Fiserv Forum and 10 minutes by foot from Baird Center. This hotel is 0.7 mi (1.2 km) from Marquette University and 1.6 mi (2.7 km) from Lake Michigan.
Popular facilities
Bar
Restaurant
Free WiFi
24-hour front desk
Luggage storage
Exploring the area
Milwaukee Intermodal Station, 1.3km, About 21 mins from hotel by foot
General Mitchell International Airport, 11.2km, About 13 mins from hotel by car
Fiserv Forum, 200m, About 2 mins from hotel by foot4
Room, 1 King Bed
1 double bed or bigger
29.0 m²
4
Deluxe Room, 2 Queen Beds
Bed type arranged at check-in
33.0 m²
9
Room, 2 Queen Beds
Bed type arranged at check-in
33.0 m²
6
Room, 1 King Bed
1 double bed or bigger
29.0 m²
5
Suite, 1 Bedroom, Balcony
1 double bed or bigger
97.0 m²
4
Studio Suite, 1 King Bed
1 double bed or bigger
51.0 m²
6
Suite, 1 Bedroom
2 beds
110.0 m²
4
Room, 1 King Bed (Mobility/Hearing Accessible, Tub)
1 double bed or bigger
29.0 m²
4
Room, 1 King Bed (Mobility/Hearing Access, Roll-In Shwr)
1 double bed or bigger
29.0 m²
5
Room, 2 Queen Beds (Mobility/Hearing Accessible, Tub)
Bed type arranged at check-in
33.0 m²
5
Room, 2 Queen Beds (Mobility/Hearing Access, Roll-In Shwr)
Bed type arranged at check-in
33.0 m²
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Reviews
Read all reviews
4.7/5.0
Fantastic
632 reviewsLocation
0.0
Services offered
4.8
Cleanliness
4.9
Atmosphere & facilities
4.7
All
4.5+
3.0+
Reviewed: 17 Jul 2026
5.0/5.0
FantasticStayed with partner
Overall great experience
Reviewed: 13 Jul 2026
4.0/5.0
GreatStayed with partner
Staff was fantastic.
Reviewed: 13 Jul 2026
5.0/5.0
FantasticSolo stay
Had breakfast at the hotel it was delicious. The upstairs bar has a beautiful view of the city! The nicest hotel in the area with great locations within walking distance from the hotel!
Reviewed: 13 Jul 2026
5.0/5.0
FantasticSolo stay
The hotel is very nice and clean.
Reviewed: 12 Jul 2026
5.0/5.0
FantasticStayed with family
This property is SO nice! Check in was a breeze and the room was spotless and very comfortable. The location is in easy walking distance of so many restaurants and bars and the riverwalk. It’s directly across the street from Fiserv Forum where the Bucks play, so that’s super convenient if you’re in town for an event there. There were beautiful restaurants and a cocktail bar on site that had great views. I will say to be prepared to pay for the valet service as I don’t know of free parking nearby or on site. But the staff were all wonderful and friendly and I hope to stay here again next time I’m in Milwaukee
Reviewed: 11 Jul 2026
5.0/5.0
Fantastic Great hospitality
Reviewed: 6 Jul 2026
5.0/5.0
FantasticStayed with family
I had a great stay! The staff was friendly, welcoming, and accommodating from check in to check out. The hotel was very clean, which is always one of my top priorities.
One thing I really appreciated was having two completely different restaurant options on site. They weren’t just variations of the same menu. One offered a more upscale dining experience, while the other had a relaxed sports bar atmosphere, so there was something for whatever mood I was in.
The location was also excellent and made it easy to walk to nearby restaurants and attractions. Overall, I would definitely stay here again and recommend it to anyone visiting the area.
Reviewed: 6 Jul 2026
5.0/5.0
FantasticStayed with family
Everything was great about this hotel. The only downside was it was further away from any activity almost like a ghost town but that’s ok we still enjoyed it.
Reviewed: 5 Jul 2026
5.0/5.0
Fantastic The room was well appointed with adult beverage options. Craft Bar/Grill was terrific and a special shout out to Chris and Monica.
Reviewed: 3 Jul 2026
5.0/5.0
FantasticStayed with family · For friends and family
Ok 5 star stay, everything was top notch. But, detractors first:
We aren't stupid (at least between us we can usually fix, figure out and use stuff) but... what does a guy have to do to work the thermostat? It was locked in at 67 so we just went with it, but when I woke up freezing, all I could do was turn it off 🤔.
Had to google the brand new beautiful European like coffee maker directions to assure ourselves we hadn't broken it. 1st cup crashed and burned, got only water... then finally a delish espresso. Kind of like work,
The whole experience was awesome though, the hip lounge on the 2nd floor... cmon!! We did not want to leave
Overview
Exploring the area
Transport
Milwaukee Intermodal Station
General Mitchell International Airport
Attractions
Fiserv Forum
Turner Hall and the Milwaukee Turners
Milwaukee Theatre
Best Place at the Historic Pabst Brewery
Milwaukee Public Museum
Pabst Theater
Grohmann Museum
Bronze Fonz
Non-smoking throughoutElevatorAccessibilityHousekeepingWedding servicesValet parking (additional charge)GardenBanquet facilitiesWheelchair accessibleWheelchair accessible parkingBreakfast service (additional charge)Property policies
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