BeerMood 36-Hour Beer Fest

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Pier 1929
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  • BeerMood 36-Hour Beer Festival takes over Pier 1929 on the Wan Chai waterfront from 2 to 4 October 2026. Presented across 36 hours overnight and 7 themed sessions, the festival brings a brand-new craft beer culture experience to Hong Kong.
  • Meet 20 craft breweries from Hong Kong and across Asia, with more than 100 beer choices available across the festival. Coffee, wine, and food vendors will also be on site, creating a complete Victoria Harbour waterfront experience for guests to explore new flavours, learn about beer culture, and meet fellow drink and food lovers.
  • Each session has its own personality: local pop star live music for opening night, two overnight DJ parties, an anime-themed session with an idol performance, craft beer workshops. Whether you are a dedicated craft beer fan, beer-curious newcomer, music or anime enthusiast, or simply looking for a memorable weekend with friends, there is a BeerMood session for you.
  • For the latest updates and full schedule, follow Instagram @beermoodhk.
Exclusive offer for selected payment method (Hong Kong only)

UnionPay Exclusive Offers

Enjoy up to HK$430 off when you pay with UnionPay Cards (card number starting with 62) or UnionPay App and use the promo codes at checkout!

  • #1: HK$20 off when you spend a net amount of HK$400 for a single transaction
  • #2: HK$50 off when you spend a net amount of HK$800 for a single transaction
  • #3: HK$120 off when you spend a net amount of HK$1,800 for a single transaction
  • #4: HK$100 off on Selected Japan, South Korea, Taiwan & Thailand Hotel when you spend a net amount of HK$1,000 for a single transaction
  • #5: HK$100 off on Europe, Australia & New Zealand Activities when you spend a net amount of HK$1,000 for a single transaction
  • #6: HK$40 off on HK Airport Express Ticket when you spend a net amount of HK$100 for a single transaction

Promotion period: 24 Apr-31 Dec 2026 Each Hong Kong and Macau Regions Klook user can enjoy each offer once per calendar month. Quotas are first-come, first-served, until exhausted. Quotas for Offer 6 will be released at 12:00 noon every Wednesday. Terms and conditions apply. Please visit Payment exclusive offers in Augfor details.

HSBC Credit Card Exclusive Offers

Enjoy up to HK$1,380 Off when you pay with a HSBC Credit Card and use the promo code at checkout!

  • Offer 1: Get HK$80 off with promo code “HSBC26JUL80” when you spend a net amount of HK$1,000 or above on Klook Activities
  • Offer 2: Get HK$200 off with promo code “HSBC26TTA200” when you spend a net amount of HK$1,800 or above on Global Attractions, Theme Parks, Activities and Experiences
  • Offer 3: Get HK$100 Off with promo code “HSBC26HT100” when you spend a net amount HK$1,000 or above on Worldwide Hotel Room-only product
  • Offer 4: Get HK$500 off with promo code “HSBC26CN500” when you spend a net amount of HK$1,500 or above on Mainland China Theme Parks & Attractions

Quota for Offer 1-2 will release every Wednesday 12:00noon Promo period of Offer 4 is 1 to 31 August, quota will release every Friday 12:00noon Available on a first-come, first-served basis while the quota lasts. To borrow or not to borrow? Borrow only if you can repay! Terms and conditions apply. Please visit Payment exclusive offers in Augfor details.

Exclusive offers for PayMe users

Spend designated amount with PayMe and enter the relevant promo code at the checkout page to enjoy up to HK$490 off:

  • Offer 1: Book anything on Klook and get HK$40 off with promo code “PM26AUG40” when making a single net transaction of HK$888 or above
  • Offer 2: Book Mid-Autumn Mooncake on Klook and get HK$30 off with promo code “PM26MOON30” when making a single net transaction of HK$500 or above
  • Offer 3: Book Selected Hotels (Room only) and get HK$100 off with promo code “PM26HT100C” when making a single net transaction of HK$1,000 or above
  • Offer 4: Book Mainland China Activities and get HK$50 off with promo code “PM26CN50” when making a single net transaction of HK$400 or above
  • Offer 5: Book Japan Activities and get HK$120 off with promo code “PM26JP120” when making a single net transaction of HK$800 or above
  • Offer 6: Book Local Food & Dining and Theme Parks and get HK$100 off with promo code “PM26SGMB50” when making a single net transaction of HK$800 or above
  • Offer 7: Book Macau Activities and get 12% off (Capped at HK$50) with promo code “PM26MO50” when making a single net transaction of HK$400 or above

Promo period: 1 Aug-31 Aug 2026.  Each Klook account can redeem each offer once during the promotion period. Limited offer available while stocks last. Terms and conditions apply. Please visit Payment exclusive offers in Augfor details. SVF license no: SVFB002

Exclusive offer for WeWa or EarnMORE Credit Cardholders – Up to HK$760 Off!

  • Get HK$200 off with promotion code “WEWA26AUG” upon making a single net eligible transaction of HK$1,500 or above
  • Get HK$200 off with promotion code “WEWA26CAR” upon making a single net eligible transaction of HK$1,500 or above on Global Car Rental (Quota will be released on 3/8)
  • Get HK$120 off with promotion code “WEWA26TWTH”upon making a single net eligible transaction of HK$1,200 or above on Taiwan & Thailand Products (Quota will be released on 10/8)
  • Get HK$120 off with promotion code “WEWA26JPSK” upon making a single net eligible transaction of HK$1,200 or above on Japan & South Korea Products (Quota will be released on 17/8)
  • Get HK$120 off with promotion code “WEWA26HKCH” upon making a single net eligible transaction of HK$1,200 or above on Local & Mainland China Products (Quota will be released on 24/8)

Offers promotion period from now till 31 Aug 2025. Available on a first-come, first-served basis while the quota lasts. All offers are subject to terms and conditions.Please visit Payment exclusive offers in Augfor details.

Exclusive offer for BoC Pay+ Users

BoC Pay+ Users can enjoy up to 10% off discount !

  • Offer #1: Enjoy HK$10 off with promo code “BOCP26AUG10” when you spend over HK$100.
  • Offer #2: Enjoy HK$50 off with promo code “BOCP26AUG50” when you spend over HK$500.

Promotion Period: from now until Aug 31, 2026 Available on a first-come, first-served basis while the quota lasts. T&Cs apply, Please visit Payment exclusive offers in Augfor details.

Exclusive offer for BOC Taobao World Mastercard

BOC Taobao World Mastercard Cardholders can enjoy up to 20% off discount !

  • Offer #1: Enjoy HK$100 off with promo code “BOCTB26TTA“ when you spend over HK$800 on any attractions and theme parks.
  • Offer #2: Enjoy HK$200 off with promo code “BOCTB26HT“ when you spend over HK$1,000 on any hotels and staycations.

Promotion Period: from now until Dec 31, 2026 Available on a first-come, first-served basis while the quota lasts. Reminder: To borrow or not to borrow? Borrow only if you can repay! Terms and conditions apply. Please visit Payment exclusive offers in Augfor details.

Exclusive offers for Standard Chartered Credit Cardholders

Upon a single net spending of designated amount with Standard Chartered Credit Card, and entering below designated Promo codes before checkout, enjoy up to a total of HK$300 during promotion period!

  • Offer 1: Book Overseas Activities and Get HK$200 off with promo code “SCB26CXJUL200“ when conducting a single net spending of HK$2,000 or above.
  • Offer 2 (a): Book Global Hotel Room Only and Get HK$100 off with promo code “SCBCX26HT100“ when conducting a single net spending of HK$900 or above with Standard Chartered Cathay Mastercard.
  • Offer 2 (b): Book Global Hotel Room Only and Get HK$100 off with promo code “SCB26HT100“ when conducting a single net spending of HK$1,000 or above with Standard Chartered Credit Card (Except Standard Chartered Cathay Mastercard) or Standard Chartered Multi-Currency Mastercard Debit Card.

Promotion period of Offer 1 is until 26 Sep 2026.  Promotion period of Offer 2 is until 31 Dec 2026.  Each Klook User can enjoy each of the Offer above only once during the Promotion Period.  Available on a first-come, first-served basis while usage quota lasts. Terms and conditions apply. Please visit Payment exclusive offers in Aug for details.

Exclusive travel offers for Bank of Communications Credit Cardholders

Upon a single net spending of designated amount on travel product bookings with Bank of Communications Credit Cards, enter below specific Promo codes before checkout to enjoy up to HK$340 Off during promotion period!

  • Offer 1: Enjoy HK$40 off upon single net spending of HK$600 or above on local or overseas products with promo code “BOCOM26ALL40“
  • Offer 2: Enjoy HK$200 off upon single net spending of HK$1,800 or above on local or overseas products with promo code “BOCOM26ALL200“
  • Offer 3 : Enjoy HK$100 off upon single net spending of HKD1,800 or above on local food& dining products with promo code “BOCOM26FB100“

Promotion runs until 31 Aug 2026.  During the promotion period, every Klook member can enjoy each promo code once for each month. Available on a first-come, first-served basis while usage quota lasts. Terms and conditions apply. Please visit Payment exclusive offers in Aug for details.

Package options

Tasting & Premium Pass

No cancellation
Valid on the selected date
Instant confirmation
Tasting Pass 1pc US$ 50.79 Premium Pass 1pc US$ 63.55
Book now for 2 Oct 2026
Package details
US$ 50.79

36-HR Master Pass

No cancellation
Valid from: 2 Oct 2026 - 4 Oct 2026
Instant confirmation
Tasting Pass 1pc US$ 215.35
Package details
US$ 215.35

What to expect

BeerMood 36-Hour Beer Festival

Experience Hong Kong’s first-ever 36-hour non-stop, multi-session craft beer festival, spanning across 3 days with 7 distinct themed sessions!

Event Highlights

  • 20+ Renowned Breweries & 100+ Brews: Featuring top-tier craft breweries from Hong Kong and across Asia, pouring over 100 unique craft beers alongside specialty coffee, curated wines, and gourmet food stalls.
  • Participating Breweries include: Heroes Beer Co., Deadman Brewery, Black Kite Brewery, Yardley Brothers Craft Brewery, HK Lovecraft, ODC (Origin Delight Cider), Heart of Darkness Brewery (Vietnam), Kura Kura Beer (Bali), Tsai's Actual Brewing (Taiwan), Heisha Brewing (Taiwan), Fever Ales (China), Crazy Bear Industry (China), and Vault City Brewing (Scotland).
  • 7 Dynamic Themed Sessions & Live Performances: Each time slot offers a unique atmosphere and entertainment lineup, ranging from local pop singers, dynamic DJ dance parties, anime-themed celebrations, and idol showcases, to interactive craft beer workshops, a signature Cantopop DJ night, and an unforgettable grand finale.
  • Star-Studded Lineup: Dance to pulsating sets by Cantopop DJ Beat Friday, DJ Hyphen, DJ Step, and DJ Jasmine, plus an electrifying performance by idol group Monochrome during the anime-themed session.
  • Exclusive Free Gift: Every ticket includes a limited-edition BeerMood tasting glass designed by celebrated Hong Kong artist Jane Lee (@messydesks), valued at HK$136 (available while supplies last).
  • For the latest updates and full schedule, follow Instagram @beermoodhk.
  • Under the law of Hong Kong, intoxicating liquor must not be sold or supplied to a minor in the course of business. The Operator reserves the right in its own sole discretion to ask for a valid proof of age; and/or to refuse provision of service if you are or appear to be below the legal age, or fail to provide a valid proof of age, under which circumstance, no refund will be provided by the Operator or Klook. By purchasing this product, you hereby declare and confirm that you are over 18 years old.
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest
BeerMood 36-Hour Beer Fest

Good to know

Special Weather Arrangements:

  • The event is subject to inclement weather conditions on the event days. Once the registration process is completed, the participant is deemed to have accepted the terms and conditions of the event, and also agrees that the organiser’s decision on the rescheduling or cancellation of the event according to on-site weather conditions shall be final. No request for refund or compensation under such circumstances shall be entertained.
  • Once the announcement of event cancellation is made due to adverse weather or force majeure factors, no request for refund under such circumstances shall be entertained.
  • In case of adverse weather conditions on the event days, the organiser shall have the sole discretion to make arrangements. Please refer to our website Beermoodhk.com
  • Once the announcement of rescheduling or cancellation is made, the event will NOT resume even if the signal will be cancelled subsequently anytime during the day.

Location

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