[Klook Exclusive] Kele Pineapple Tart Souvenir in Singapore
- Iconic Singaporean treat: Kele Pineapple Tart Souvenir, a symbol of local culinary heritage
- Exquisite tropical flavors: Pineapple Tarts, capturing the essence of Singapore's vibrant culinary culture
- Culinary treasure of Singapore: Pineapple Tarts, offering a taste of tradition and hospitality in every bite
- Perfect gift from Singapore: Kele Pineapple Tart Souvenir, capturing the essence of tropical flavors
What to expect
In 1983, KELE started a humble confectionery serving a selection of traditional festive goodies, including the great pineapple tart! They took the utmost care in hand-crafting the pastries with one philosophy in mind: Quality. Whether it's Pineapple Tarts, Cookies, Mooncakes or other snacks, there is absolutely no compromise on using the best ingredients.
Featured in The Straits Times "Singapore's Best Pineapple Tarts", KELE’s handmade Traditional Pineapple Tarts has been winning the hearts of many for more than 30 years! Their secret family recipe gives it its signature milky flavour, soft buttery crust and perfect pineapple-to-tart ratio. A must-have festive treat and an uniquely Singapore piece.
Following the success of their Traditional Pineapple Tarts, KELE took the traditional pineapple tart and made it into a bite-sized ball of joy. The Golden Pineapple Ball is crafted to give a satisfying mouthfeel – the perfect mishmash of pineapple and pastry.
Whether it's the tart or the ball version, you'll be able to find something that you like!










How to use
Redemption guidelines
Branch Name & Address
- Kele Chinatown Flagship
- Address: 2 Smith Street, Singapore 058917
- Monday-Sunday: 10:00-19:00
Branch Name & Address
- Kele Jewel Concept Store
- Address: Jewel Changi Airport, 78 Airport Boulevard, #01-K213, Singapore 819666
- Monday-Sunday: 10:00-22:00
Contact us
Reviews
Delicious and Perfect as a Souvenir! I purchased the Kele Pineapple Tarts through Klook and it was such a great experience. Pickup was smooth and the staff was very friendly. The packaging is beautiful—perfect for gifting—and the tarts themselves are amazing. They’re soft, buttery, and the pineapple filling is rich and not overly sweet. My family loved them, and I wish I bought more! Definitely a must-try and a great souvenir to bring home from Singapore.
Easy to redeem, just show QR at the store. Each pineapple ball is individually wrapped. Perfect gift for family and friend with heritage design.
highly recommended. easy redemption and staff at jewel was very helpful. take note that you need to order at least one day in advance before collection
Thanks Klook for the promotion voucher purchase at your app. Advance purchased this Kele pineapple tarts with a promotion price and it's easy to redeem in store with selection of either Jewel changi airport or Chinatown. I had choice to collect my item at Chinatown as it's convenient to locate after exit from Chinatown MRT station ,about 5-8 mins walking distance from the Chinatown MRT station. In-store do sells a varieties of items ,eg. Singapore merlion keychains and plushie. Other flavours of pineapple tarts do available in store. Shall book again when I'm craving with pineapple tarts.
This Kele store is at Jewel Changi airport ,near Changi airport T1. Location is easy to find. Store is not big but sells varieties of products. Their popular products will be pineapple tarts and pineapple balls. Get some local souvenir (Merlion keychian) before taking flight back to home.Price are reasonable and store may have on and off promotion,do check it out with their staffs. Or purchase it from Klook and get a better price and collect from the store is also convenient.
It is very convenient to purchase and you can pick it up at the airport. And the price is cheaper than going out to the store. If I buy again next time, I will finish it here and then go to the airport to pick it up.
I tried the pineapple ball at the venue. It tasted very good, and the shop ladies were very kind and friendly. Also there were many Japanese ppl buying pineapple tarts there. (I was looking for souvenir to Japanese ppl which are not too sweet. ) The deal was just amazing. Thanks!!
easy to collect from shop at chinatown. tasty.
easy to collect at chinatown outlet. pineapple filling quite a lot, but abit sweet. if crust more buttery will be even better
Attractive gift box with 12 pcs of pineapple tarts individually wrapped. The tarts were filled with pineapple paste adequately moist and not dry, tasty and not too sweet. My family loved them. We will buy again.
FAQs
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